Showing posts with label creative branding 創意品牌. Show all posts
Showing posts with label creative branding 創意品牌. Show all posts

Saturday, December 17, 2011

"What is Fashion Design?" through the eyes of Steve Jobs

[youtube http://www.youtube.com/watch?v=uN-A8eHte1g?wmode=transparent]

4 years ago when I found this video, I have since used it as my motto in life. Life is about connecting the dot ! As what SJ had said in his commencement, for all the things that he stumbles into eventually became useful later on. Much like fashion design, a good design is about connecting the dots; the style, the fabric, the colors, the texture, the silhouette, the make up, the accessories, the shoes and every details that go into the garment, it's interconnectedness of all these things have make it a complete 3 dimensional art of its own. The craft of fashion design is about learning the fundamental of making all these dots work together so that it connects into a beautiful piece of garment. The garment does not only speak story but also reflect who YOU are and what YOU represent. The product, image make up some of the fundamental thing in what we called Branding, which is an important aspect in fashion design. The inspirations and concepts that form the detail of each garment is what make the garment great ! Therefore, as a fashion designer, we need to have an understanding of all the fundamental designing skills so we may be able to bring all these elements together and properly communicate to our clients,. This is fashion design.

Friday, February 18, 2011

TEDx Taipei + Best of Taiwan

In a recent TEDx event, I have an opportunity to join the rest of the Asia TEDx curators for a fun, eye-opening, and educational tour around the Taipei's best in culture, design and technology. The highlights are Flower expo 花博, night markets 夜市, VVG 好樣 , Non-zero 非零 and Canmeng Institute 肯夢. The TEDx event not only cultivated awareness among young entrepreneurs, designers, technologist, music and entertainment enthusiasts on the latest current events. It also allow all of us to share thoughts and ideas on many of the worldly issues today especially on sustainability, green economy, and business ethos. The event brought together experts in different field from the technology, entertainment and design industry. It is one of the most inspiring event that I have attended in the recent years.

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